CCBC 2025 Canadian Agri-Food Mission to China
Deepening Partnerships and Expanding Market Engagement
November 2 -7, 2025
Strengthening Presence. Building Partnerships. Growing Opportunity
For inquiries, please contact Lotta Ygartua, lotta@ccbc.com, Regional Director, Western Canada
Canada’s agri-food sector is a vital pillar of the national economy, contributing $143.8 billion annually—around 7% of GDP. China remains one of Canada’s most important and strategic export markets. As global competition intensifies and market access challenges persist, it is critical for Canadian agri-food exporters to strengthen their presence and partnerships in China.
We are entering a new era of opportunity, marked by renewed momentum in Canada-China relations. The recent dialogue between Prime Minister Carney and Chinese Premier Li Qiang and their decision to resume high level government-to-government dialogues to resolve outstanding trade issues, signal a positive shift towards reviving economic cooperation. Building on this momentum, the Canadian Agri-Food Mission to China is a timely initiative that aims to demonstrate Canada’s commitment to the Chinese market, foster deeper partnerships, and enhance market engagement for Canadian agri-food exporters, while leveraging key government and industry relationships to unlock new opportunities.
This mission offers a unique opportunity to align, engage, and grow within China’s evolving agri-food landscape. It is also a critical moment for the Canadian business community to demonstrate its collective commitment to supporting exports to China and advocating for fair and reciprocal market access. Join us in advancing Canada’s agri-food leadership in China.

- Strengthen market connections and advocate for improved market access through engagement with industry and key government stakeholders.
- Leverage and amplify a unified Canadian presence at key events like CCBC’s 47th AGM and Business Forum in Beijing and the China International Import Export (CIIE) in Shanghai.
- Gain Market Intelligence: Equip delegates with valuable insights through curated meetings, participation at the CIIE, and briefings focused on market trends, consumer demand, and regulatory developments.
- Expand Business Networks: Build new relationships and deepen existing partnerships with Chinese counterparts through tailored networking opportunities and sector-specific engagements.
We aim to reinforce the Canadian agri-food sector’s presence and advocate for greater access by showcasing long-term collaboration, sector strengths, and innovation—positioning Canada as a trusted, high-quality supplier to the Chinese market. At the same time, we will strengthen strategic partnerships through meaningful engagement with key stakeholders, including government agencies, industry leaders, and potential buyers, to support sustained business development. By uniting Canadian agri-food stakeholders under a cohesive national brand, we will enhance visibility, credibility, and collective impact in China.
Tentative timelines (Detailed program available in August/September 2025)
October (Date TBC) | Online – Pre-mission workshop to equip delegates on logistics, the market, business/cultural training, and more. |
November 2nd (Sun) | Beijing – Mission delegates gathering (optional) |
November 3rd (Mon) | Beijing – CCBC Business Forum & Business Dinner |
November 4th (Tue) | Beijing – Business Meetings and Government Engagement |
November 5th (Wed) | Transition Day – From Beijing to Shanghai |
November 6th (Thu) | Shanghai – CIIE participation/Business Roundtable |
November 7th (Fri) | Shanghai – CIIE participation |
Up to 12 executives from Canadian agri-food companies and industry councils with active or emerging interests in the China market.
Price includes access to all visits, meetings, and events; most networking lunches and dinners; complimentary access to CCBC’s 47th AGM Business Forum and Business Dinner in Beijing, and local transportation. Delegates are required to pay their own airfare, travel between Beijing and Shanghai, and hotel. CCBC will provide a discounted rate at Air Canada flights and a preferred hotel.
Early Bird Price – Registered and paid by July 31st, 2025.
- CCBC Member: C$1,200 per delegate
- Non-member: C$2,000 per delegate
Full Price:
- CCBC Member: C$1,500 per delegate
- Non-member: C$2,500 per delegate
For more information and sponsorship opportunities, please contact Lotta Ygartua, Regional Director, Western Canada at lotta@ccbc.com