{"id":68459,"date":"2023-06-22T14:37:02","date_gmt":"2023-06-22T18:37:02","guid":{"rendered":"https:\/\/ccbc.com\/?page_id=68459"},"modified":"2023-10-10T11:41:40","modified_gmt":"2023-10-10T15:41:40","slug":"ccbc-october-2023-women-in-business-china-mission","status":"publish","type":"page","link":"https:\/\/ccbc.com\/ccbc-october-2023-women-in-business-china-mission\/","title":{"rendered":"CCBC October 2023 Women in Business China Mission"},"content":{"rendered":"[et_pb_section fb_built=”1″ admin_label=”section – background image here” _builder_version=”4.21.0″ background_image=”https:\/\/ccbc.com\/wp-content\/uploads\/2023\/06\/CCBC-Oct-2023-Womens-Mission-website-header.jpg” custom_padding=”||0px|” global_colors_info=”{}”][et_pb_row disabled_on=”off|off|off” admin_label=”Row” _builder_version=”4.16″ custom_padding=”12%||12%|” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”1″ admin_label=”row” module_class=” et_pb_row_fullwidth” _builder_version=”4.16″ background_color=”rgba(52,83,110,0.48)” background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” width_tablet=”100%” width_phone=”” width_last_edited=”on|desktop” max_width=”100%” max_width_tablet=”100%” max_width_phone=”” max_width_last_edited=”on|desktop” custom_margin=”0px||0px|” custom_padding=”0px||0px|” filter_saturate=”0deg” make_fullwidth=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ background_position=”top_left” custom_padding=”1%|11%|1%|11%” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text disabled_on=”off||” admin_label=”Text – heading” _builder_version=”4.21.0″ text_text_color=”#ffffff” header_text_color=”#ffffff” text_orientation=”center” background_layout=”dark” module_alignment=”center” custom_margin=”0px||2px|” custom_padding=”0px||4px|” custom_css_main_element=”border-bottom: solid 4px #E3002B;||font-weight: 700 !important;” global_colors_info=”{}”]\n<h1>CCBC 2023 Women in Business China Mission<\/h1>\n[\/et_pb_text][et_pb_text admin_label=”Red line” _builder_version=”4.16″ text_font_size=”28″ text_orientation=”center” background_layout=”dark” module_alignment=”center” custom_margin=”2px||0px|” custom_padding=”2px||0px|” custom_css_main_element=”font-weight: 600 !important;” saved_tabs=”all” global_colors_info=”{}”][\/et_pb_text][et_pb_text disabled_on=”off|off|off” admin_label=”Text – tagline” _builder_version=”4.21.0″ text_font_size=”18px” background_layout=”dark” custom_margin=”||0px|” custom_padding=”8px||0px|” custom_css_main_element=”font-weight: 600 !important;” global_colors_info=”{}”]\n<h5 style=\"text-align: center;\"><strong><em>Re-engaging Your China Connections<br \/><\/em><\/strong><\/h5>\n[\/et_pb_text][et_pb_text disabled_on=”off|off|off” admin_label=”Text – Date” _builder_version=”4.21.0″ text_font_size=”18px” background_layout=”dark” custom_margin=”||0px|” custom_padding=”8px||0px|” custom_css_main_element=”font-weight: 600 !important;” global_colors_info=”{}”]\n<p style=\"text-align: center;\">October 2023<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ custom_margin=”||0px|” custom_padding=”||0px|” global_colors_info=”{}”][et_pb_row disabled_on=”on|on|on” _builder_version=”4.16″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” disabled=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”0px||0px|” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”centred paragraph” _builder_version=”4.21.0″ text_font=”||||||||” text_line_height=”2″ custom_margin=”||0px|” custom_padding=”||0px|” global_colors_info=”{}”]\n<h3 style=\"text-align: center;\"><span style=\"color: #ff0000;\"><em><strong>Re-engaging Your China Connections<\/strong><\/em><\/span><\/h3>\n[\/et_pb_text][et_pb_divider show_divider=”off” disabled_on=”off|off|off” _builder_version=”4.16″ height=”60px” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”off|off|off” _builder_version=”4.16″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”0px||0px|” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.21.0″ text_font=”||||||||” text_line_height=”2″ custom_margin=”||0px|” custom_padding=”||0px|” global_colors_info=”{}”]\n<p style=\"text-align: center;\">The <strong>CCBC Women in Business China Mission<\/strong> is designed to serve the interests of Canadian women business leaders and\/or representatives of women-led companies with a product or service to sell to China. China is the world\u2019s largest and most dynamic consumer market, with a strong appreciation of high-quality Canadian products. Women-led businesses are under-represented in Canada-China trade, and this Mission is designed to give women-led businesses the resources, tools, and connections to succeed in the China market.<\/p>\n<p> <\/p>\n<p style=\"text-align: center;\">This October, CCBC will lead up to 12 delegates who are representatives of women-led businesses on a trade mission to Beijing, with the objective of engaging China connections to support exports.<\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_button button_url=”https:\/\/www.surveymonkey.com\/r\/CCBCWomensMissionOct2023Application” url_new_window=”on” button_text=”APPLY NOW!” button_alignment=”center” disabled_on=”on|on|on” admin_label=”Application form button” _builder_version=”4.21.2″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#922520″ background_layout=”dark” box_shadow_style=”preset1″ global_colors_info=”{}” disabled=”on”][\/et_pb_button][et_pb_text admin_label=”Text” _builder_version=”4.21.0″ text_font=”||||||||” text_line_height=”2″ custom_margin=”||0px|” custom_padding=”||0px|” global_colors_info=”{}”]\n<p style=\"text-align: center;\">Doing business in China successfully requires diligent cultivation of relationships that can be difficult from afar. After years of COVID restrictions, Canada-China travel has resumed, and it is an important moment to ramp up China market business development. The five-day Mission in Beijing will offer a series of activities, curated meetings, and business interactions to help delegates enhance their knowledge of business in China, broaden their in-market networks, and achieve their business goals.<\/p>\n<p> <\/p>\n<p style=\"text-align: center;\">This Mission is designed to serve the interests of Canadian women business leaders and\/or representatives of women-led companies with a product to sell to the China market. To qualify, delegate companies should have a minimum of one year of operational experience and demonstrate active exporting to at least one market beyond Canada. Delegates and companies with no prior China market experience are welcome to apply.<\/p>\n[\/et_pb_text][et_pb_text disabled_on=”on|on|on” admin_label=”Text – Program highlights” _builder_version=”4.19.4″ _module_preset=”default” disabled=”on” global_colors_info=”{}”]\n<p><strong>Program Highlights:<\/strong><\/p>\n<ul>\n<li><span class=\"S1PPyQ\">Virtual mission program (5 hours over 2 days), providing interaction between delegates and senior executives with<\/span> <span class=\"S1PPyQ\">in-depth Chinese e-commerce and cross-border business experience, as well as in-market Trade Commissioners.<\/span><\/li>\n<li>Comprehensive pre-Mission China-ready training including modules on: <em>Chinese <\/em><em>B<\/em><em>usiness Culture, Chinese E-Commerce Platforms, Digital Marketing for the Chinese Consumer Market, IP and Trademark Protection, Funding Business Expansion, and Perfecting Your Business Pitch for China Market Entry.<\/em><\/li>\n<li>Build and\/or update your China-facing pitch with dedicated CCBC support.<\/li>\n<li>Produce a short introduction video with Chinese subtitles that can act as a digital business card for B2B introductions.<\/li>\n<li>Participate in a Pitch Presentation before an audience of Trade Commissioners and potential business contacts.<\/li>\n<li>B2B Matchmaking and Curated Networking, minimum 2 introductions\/participant.<\/li>\n<li>Access to full CCBC member programming for the duration of the program.<\/li>\n<\/ul>\n[\/et_pb_text][et_pb_slider show_arrows=”off” show_pagination=”off” disabled_on=”on|on|on” admin_label=”Image Slider” _builder_version=”4.16″ custom_margin=”||30px|” custom_padding=”185px||185px|” auto=”on” auto_speed=”4000″ box_shadow_style=”preset1″ box_shadow_color=”rgba(112,112,110,0.73)” disabled=”on” global_colors_info=”{}” button_text_size__hover_enabled=”off” button_text_size__hover=”null” button_one_text_size__hover_enabled=”off” button_one_text_size__hover=”null” button_two_text_size__hover_enabled=”off” button_two_text_size__hover=”null” button_text_color__hover_enabled=”off” button_text_color__hover=”null” button_one_text_color__hover_enabled=”off” button_one_text_color__hover=”null” button_two_text_color__hover_enabled=”off” button_two_text_color__hover=”null” button_border_width__hover_enabled=”off” button_border_width__hover=”null” button_one_border_width__hover_enabled=”off” button_one_border_width__hover=”null” button_two_border_width__hover_enabled=”off” button_two_border_width__hover=”null” button_border_color__hover_enabled=”off” button_border_color__hover=”null” button_one_border_color__hover_enabled=”off” button_one_border_color__hover=”null” button_two_border_color__hover_enabled=”off” button_two_border_color__hover=”null” button_border_radius__hover_enabled=”off” button_border_radius__hover=”null” button_one_border_radius__hover_enabled=”off” button_one_border_radius__hover=”null” button_two_border_radius__hover_enabled=”off” button_two_border_radius__hover=”null” button_letter_spacing__hover_enabled=”off” button_letter_spacing__hover=”null” button_one_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover=”null” button_two_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover=”null” button_bg_color__hover_enabled=”off” button_bg_color__hover=”null” button_one_bg_color__hover_enabled=”off” button_one_bg_color__hover=”null” button_two_bg_color__hover_enabled=”off” button_two_bg_color__hover=”null”][et_pb_slide use_bg_overlay=”off” use_text_overlay=”off” admin_title=”booklet on chair” _builder_version=”4.16″ background_color=”rgba(227,0,43,0)” background_image=”https:\/\/ccbc.com\/wp-content\/uploads\/2021\/03\/BJ0I8723.jpg” background_enable_image=”on” button_on_hover=”on” global_colors_info=”{}” sticky_transition=”on”][\/et_pb_slide][et_pb_slide use_bg_overlay=”off” use_text_overlay=”off” admin_title=”group shot with Noah” _builder_version=”4.16″ background_color=”rgba(227,0,43,0)” background_image=”https:\/\/ccbc.com\/wp-content\/uploads\/2021\/03\/BJ0I9134.jpg” background_enable_image=”on” button_on_hover=”on” global_colors_info=”{}” sticky_transition=”on”][\/et_pb_slide][et_pb_slide use_bg_overlay=”off” use_text_overlay=”off” admin_title=”delegate group with Sue” _builder_version=”4.16″ background_color=”rgba(227,0,43,0)” background_image=”https:\/\/ccbc.com\/wp-content\/uploads\/2021\/03\/BJ0I9258.jpg” background_enable_image=”on” button_on_hover=”on” global_colors_info=”{}” sticky_transition=”on”][\/et_pb_slide][\/et_pb_slider][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”on|on|on” _builder_version=”4.16″ _module_preset=”default” disabled=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ccbc.com\/wp-content\/uploads\/2023\/03\/Sponsors-WomenECommerce-March2023-Mar2.jpg” show_bottom_space=”off” align=”center” disabled_on=”off|off|off” admin_label=”Sponsors\/supporting orgs Graphic” _builder_version=”4.20.0″ _module_preset=”default” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row disabled_on=”on|on|on” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” disabled=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Mission overview header” module_id=”anchor-2″ _builder_version=”4.16″ text_font=”|700|||||||” text_font_size=”30px” background_color=”#e3002b” text_orientation=”center” background_layout=”dark” custom_padding=”2%||2%|” global_colors_info=”{}”]MISSION OVERVIEW<br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”on|on|on” _builder_version=”4.16″ _module_preset=”default” disabled=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Text – Description” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p>This March, CCBC will lead up to 20 business leaders in the <strong>CCBC 2<\/strong><strong>023 Women in E-Commerce China Mission*<\/strong> with the objective of connecting women-led businesses with the tools, resources, and connections they need to bring their products to the Chinese consumer market via e-commerce and digital sales channels.<\/p>\n<p> <\/p>\n<p>The March 28-29 Mission will feature a virtual business exhibition and pitch presentation, as well as an interactive virtual program including roundtable discussions with distinguished speakers, industry breakouts, and B2B networking opportunities. Leading up to the Mission, delegates will undergo eight hours of specialized pre-mission training focused on Chinese business culture, e-commerce platforms, digital marketing for the Chinese consumer market, IP and trademark protection, funding business expansion, and perfecting your business pitch for China market-entry. Subsequent to the Mission, all delegates will be granted a minimum of two B2B introductions to help further their China-facing business plans.<\/p>\n<p> <\/p>\n<p>This Mission is designed to serve women-led businesses with consumer goods products for export.<\/p>\n<p> <\/p>\n<p><em>*Inclusive of those who self-identify as women.<\/em><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ disabled_on=”off|off|off” admin_label=”Row” _builder_version=”4.16″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”header – Who should apply” _builder_version=”4.16″ text_font=”|700|||||||” text_font_size=”30px” background_color=”#34536e” text_orientation=”center” background_layout=”dark” custom_padding=”2%||2%|” global_colors_info=”{}”]WHO SHOULD APPLY<br \/>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”off|off|off” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Text – who should apply” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\">This Mission is designed to serve the interests of Canadian women business leaders and\/or representatives of women-led companies with a product to sell to the China market. To qualify, delegate companies should have a minimum of one year of operational experience and demonstrate active exporting to at least one market beyond Canada.<\/p>\n<p> <\/p>\n<p style=\"text-align: center;\">Delegates and companies with no prior China market experience are welcome to apply.<\/p>\n<p> <\/p>\n<p style=\"text-align: center;\">This Mission is open to CCBC members and non-members.<\/p>\n<p> <\/p>\n<p style=\"text-align: center;\">For the purposes of this program, a woman-led business is considered to be:<\/p>\n<p> <\/p>\n<p style=\"text-align: center;\">\u2022 A company whose founder or president\/CEO is a woman (regardless of the gender of the actual delegate); or<br \/>\u2022 A company that has a male in the above positions but has a woman responsible for China market development who would participate in the Mission.<\/p>\n<p> <\/p>\n<p style=\"text-align: center;\">This program is inclusive of those who self-identify as women.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ disabled_on=”off|off|off” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Contact all CDs” _builder_version=”4.21.0″ text_text_color=”#34536e” text_font_size=”18px” text_orientation=”center” custom_margin=”0px||0px|” custom_padding=”2%||2%|” text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|tablet” border_radii=”|2px|2px|2px|2px” border_width_all=”2″ border_color_all=”#34536e” global_colors_info=”{}”]\n<p><b>For details on eligibility, time commitment, fees, and travel\/accommodation, please contact your regional Chapter Director or <\/b><a style=\"font-weight: bold;\" href=\"mailto:ouandcompany@gmail.com\">ouandcompany@gmail.com<\/a><b>:<\/b><\/p>\n<p> <\/p>\n<p><strong>\u2022 Atlantic Chapter: <a href=\"mailto:edward@ccbc.com.cn\">Edward Dai<\/a><\/strong><br \/><strong>\u2022 Quebec Chapter: <a href=\"mailto:perez.dr@ccbc.com\">David Perez-Des Rosiers<\/a><br \/><\/strong><strong>\u2022 Ontario Chapter: <a href=\"mailto:jeff@ccbc.com\">Jeff Zhang<\/a><br \/>\u2022 Prairies Chapter and Territories: <a href=\"mailto:lotta@ccbc.com\">Lotta Ygartua<\/a><br \/><\/strong><strong>\u2022 British Columbia Chapter: <a href=\"mailto:lotta@ccbc.com\">Lotta Ygartua<\/a><\/strong><strong><br \/><\/strong><\/p>\n[\/et_pb_text][et_pb_divider show_divider=”off” _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ disabled_on=”on|on|on” _builder_version=”4.16″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” disabled=”on” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”what do delegates gain – header” _builder_version=”4.17.6″ text_font=”|700|||||||” text_font_size=”30px” background_color=”#34536e” text_orientation=”center” background_layout=”dark” custom_padding=”2%||2%|” global_colors_info=”{}”]\n<p>WHAT DO DELEGATES GAIN?<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”on|on|on” admin_label=”Row” _builder_version=”4.16″ _module_preset=”default” disabled=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Text – what do delegates gain” _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”]\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li><span class=\"JsGRdQ\">Personalized support and guidance from CCBC, similar to a year of membership benefits compressed into two months. Includes access to CCBC\u2019s AGM & Business Forum, and opportunities to tap into CCBC\u2019s network of 300+ member companies engaged in Canada-China business. Monetary value close to $2,000.<\/span><\/li>\n<li>Up-front training, interaction with Indigenous business leaders from across Canada, better understanding of the China market and business opportunities, and building of China business networks. An understanding of the Trade Commissioner Service network in China and Trade Commissioners related to your sector as well as a deeper understanding of the support services available to develop and grow your business with China.<\/li>\n<li>Targeted meetings (2 per delegate, 30-60 min each) arranged by CCBC to help delegates achieve their goals.<\/li>\n<li>A China market pitch video with Chinese subtitles, to present their organization and\/or investment opportunities. This video serves as a virtual calling card for in-market business connections.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ disabled_on=”on|on|on” admin_label=”Row – program at a glance header” _builder_version=”4.16″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Program at a glance” _builder_version=”4.18.1″ text_font=”|700|||||||” text_font_size=”30px” background_color=”#34536e” text_orientation=”center” background_layout=”dark” custom_padding=”2%||2%|” global_colors_info=”{}”]\n<p>PROGRAM AT-A-GLANCE<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”on|on|on” admin_label=”Row – program at a glance squares” _builder_version=”4.16″ _module_preset=”default” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Text – program at a glance squares” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<h5><strong>March 6, 2023<\/strong><\/h5>\n<table style=\"width: 100%; border-collapse: collapse; border-style: inset;\">\n<tbody>\n<tr style=\"border-style: inset;\">\n<td style=\"width: 21.1172%; border-style: inset;\">4:00 pm – 6:00 pm ET<\/td>\n<td style=\"width: 78.8828%; border-style: inset;\"><strong><br \/><\/strong><strong style=\"font-family: inherit; font-size: inherit;\">Workshop 1:<\/strong><\/p>\n<p> <\/p>\n<ul>\n<li><strong>Mission Onboarding Session and Networking<br \/><\/strong><em>Speaker: <a href=\"#jeff-zhang\">Jeff Zhang, Regional Director, Central Canada, Canada China Business Council<\/a><\/em><\/li>\n<li><strong>Introduction to Chinese Business Culture<br \/><\/strong><em>Speaker: <a href=\"#sarah-kutulakos\">Sarah Kutulakos, Executive Director & COO, Canada China Business Council<\/a><\/em><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p> <\/p>\n<h5><strong>March 7, 2023<\/strong><\/h5>\n<table style=\"width: 100%; border-collapse: collapse; border-style: inset;\">\n<tbody>\n<tr style=\"border-style: inset;\">\n<td style=\"width: 21.1172%; border-style: inset;\">12:00 pm – 2:00 pm ET<\/td>\n<td style=\"width: 78.8828%; border-style: inset;\"><strong><strong><br \/><\/strong><\/strong><strong style=\"font-family: inherit; font-size: inherit;\">Workshop 2:<\/strong><\/p>\n<p> <\/p>\n<ul>\n<li><strong>Chinese E-Commerce Platform<br \/><\/strong><\/li>\n<li><strong><strong>Digital Marketing for the Chinese Consumer Market<br \/><\/strong><\/strong><em>Speaker: <a href=\"#monica-chang\">Monica Chang, <\/a><\/em><a href=\"#monica-chang\"><em>Director of Customer Success, WPIC Marketing + Technologies<\/em><\/a><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p> <\/p>\n<h5><strong>March 8, 2023<\/strong><\/h5>\n<table style=\"width: 100%; border-collapse: collapse; border-style: inset;\">\n<tbody>\n<tr style=\"border-style: inset;\">\n<td style=\"width: 21.1172%; border-style: inset;\">12:00 pm – 2:00 pm ET<\/td>\n<td style=\"width: 78.8828%; border-style: inset;\"><strong><br \/><\/strong><strong style=\"font-family: inherit; font-size: inherit;\">Workshop 3:<\/strong><\/p>\n<p> <\/p>\n<ul>\n<li><strong>Perfecting Your Business Pitch for China Market Entry including How to Record Your Intro Video \u2013 A Virtual Business Card to Connect with China Market Contacts<\/strong><\/li>\n<li><strong>International Women’s Day Networking<\/strong><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p> <\/p>\n<h5><strong>March 9, 2023<\/strong><\/h5>\n<table style=\"width: 100%; border-collapse: collapse; border-style: inset; height: 146px;\">\n<tbody>\n<tr style=\"border-style: inset;\">\n<td style=\"width: 21.1172%; border-style: inset; height: 146px;\">12:00 pm – 2:00 pm ET<\/td>\n<td style=\"width: 78.8828%; border-style: inset; height: 146px;\"><strong><br \/><\/strong><strong style=\"font-family: inherit; font-size: inherit;\">Workshop 4:<\/strong><\/p>\n<p> <\/p>\n<ul>\n<li><strong>IP Trademark and Legal Protection<br \/><\/strong><em>Speakers: <a href=\"#yue-fei\">Yue FEI, Associate, Intellectual Property, McMillan LLP<\/a>, and <a href=\"#pablo-tseng\">Pablo Tseng, Partner, Intellectual Property, McMillan LLP<\/a><\/em><\/li>\n<li><strong>Women Entrepreneurs Toolkit: Resources and Financing to Support Your Business Plans<br \/><\/strong><em>Speakers: <a href=\"#merlyn-dcruz\">Merlyn D\u2019cruz, Product Manager, Trade Finance, Global Business Payments, Scotiabank<\/a>; <a href=\"#echithran-fernando\">Echithran Fernando, Senior Product Manager, Trade & Supply Chain Finance Products, Global Business Payments, Scotiabank<\/a>; and <a href=\"#allen-yang\">Allen Yang, Associate Director, Commercial Trade Finance Global Business Payments, Scotiabank<\/a><\/em><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p> <\/p>\n<h5><strong>March 9 – 17, 2023<\/strong><\/h5>\n<table style=\"width: 100%; border-collapse: collapse; border-style: inset;\">\n<tbody>\n<tr style=\"border-style: inset;\">\n<td style=\"width: 21.1172%; border-style: inset;\">\u00a0<\/td>\n<td style=\"width: 78.8828%; border-style: inset;\"><strong><br \/><\/strong><span style=\"font-family: inherit; font-size: inherit;\">Pitch Video Preparation takes place during this time.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h5>\u00a0<\/h5>\n<h5><strong>March 28, 2023<\/strong><\/h5>\n<table style=\"width: 100%; border-collapse: collapse; border-style: inset; height: 71px;\">\n<tbody>\n<tr style=\"border-style: inset; height: 71px;\">\n<td style=\"width: 21.1172%; border-style: inset; height: 71px;\">8:00 pm – 10:30 pm ET<\/td>\n<td style=\"width: 78.8828%; border-style: inset; height: 71px;\"><strong><br \/><\/strong><strong style=\"font-family: inherit; font-size: inherit;\">Virtual Mission Day 1<br \/><\/strong><\/p>\n<p> <\/p>\n<ul>\n<li><strong style=\"font-family: inherit; font-size: inherit;\">8:00 pm – 8:45 pm ET | Opening Ceremony<\/strong><\/li>\n<li><strong>8:45 pm – 9:45 pm ET | Interaction with China-Based Officials<\/strong><\/li>\n<li><strong><strong>9:45 pm – 10:30 pm ET | Spotlight on Canadian Brand Selling Online in China<br \/><\/strong><\/strong><em>Speaker: <\/em><a href=\"#bin-he\"><em>Bin HE, Chief Consumer Officer, Tim Hortons China<\/em><\/a><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p> <\/p>\n<h5><strong>March 29, 2023<\/strong><\/h5>\n<table style=\"width: 100%; border-collapse: collapse; border-style: inset;\">\n<tbody>\n<tr style=\"border-style: inset;\">\n<td style=\"width: 21.1172%; border-style: inset;\">11:00 am – 1:30 pm ET<\/td>\n<td style=\"width: 78.8828%; border-style: inset;\"><strong><br \/><\/strong><strong style=\"font-family: inherit; font-size: inherit;\">Virtual Mission Day 2<\/strong><\/p>\n<p> <\/p>\n<ul>\n<li><strong style=\"font-family: inherit; font-size: inherit;\">11<\/strong><b style=\"font-family: inherit; font-size: inherit;\">:00 am – 11:45 am ET | <\/b><strong>Spotlight on Canadian Agri-Food Brand Selling Online in China<br \/><\/strong><em>Speaker: <a href=\"#lory-wang\">Lory Wang, CEO, Arctica Food Group Canada Inc.<\/a><\/em><\/li>\n<li><strong>11:45 am – 12:30 pm ET | <\/strong><b>Spotlight on Canadian Nutraceutical Brand Selling Online in China<\/b><i><br \/>Speaker: <a href=\"#candice-yin\">Candice Yin, Business Development Manager, China, Viva Naturals<\/a><\/i><\/li>\n<li><strong><strong>12:30 pm – 1:15 pm ET | Trends in Digital Marketing to Chinese Consumers<br \/><\/strong><\/strong><em style=\"font-family: inherit; font-size: inherit;\"><em>Speaker: <\/em><a href=\"#charles-lavoie\">Charles Lavoie, Vice President, Creative, WPIC Marketing + Technologies<\/a><\/em><\/li>\n<li><strong>1:15 pm – 1:30 pm ET | Closing Remarks<\/strong><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><em>*Program content and timing is subject to change.<\/em><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ disabled_on=”on|on|on” admin_label=”Row – speakers header” _builder_version=”4.16″ custom_margin=”||0px|” custom_padding=”||0px|” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”speakers header” _builder_version=”4.18.0″ text_font=”|700|||||||” text_font_size=”30px” background_color=”#34536e” text_orientation=”center” background_layout=”dark” custom_padding=”2%||2%|” global_colors_info=”{}”]\n<p>SPEAKERS<\/p>\n[\/et_pb_text][et_pb_divider show_divider=”off” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ disabled_on=”on|on|on” admin_label=”Row – speakers bio and heads” _builder_version=”4.16″ _module_preset=”default” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Monica Chang headshot” module_id=”monica-chang” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-63606 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2022\/08\/WPIC_Monica-Chang-square-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Monica Chang name” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Monica Chang<\/strong><i><br \/><\/i><em>Director of Customer Success<\/em><br \/><em>WPIC Marketing + Technologies<\/em><\/p>\n<p> <\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p>Monica Chang is Director of Customer Success at WPIC. She holds an MBA from the Thunderbird School of Management, and has over 16 years of experience in international marketing and go-to-market strategy. Prior to joining WPIC, she worked at L\u2019Or\u00e9al USA, Benefit Cosmetics (LVMH Group), and TRX Training.<\/p>\n[\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” admin_label=”Merlyn D\u2019cruz headshot” module_id=”merlyn-dcruz” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-66320 size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2023\/03\/Merlyn-Dcruz-Scotiabank-e1678311929856-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Merlyn D\u2019cruz name” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Merlyn D\u2019cruz<\/strong><em><br \/>Product Manager<br \/>Trade Finance<br \/>Global Business Payments<br \/>Scotiabank<\/em><\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p>Trade Finance Professional with extensive experience in Trade Finance namely in Operations, Sales and Product in United Arab Emirates (UAE) and Canada.<\/p>\n[\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” admin_label=”Yue FEI headshot” module_id=”yue-fei” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-66108 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2023\/02\/Yue-Fei_McMillan-square-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Yue FEI name” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Yue FEI<\/strong><br \/><em>Associate, Intellectual Property<br \/><\/em><em>McMillan LLP<\/em><\/p>\n<p> <\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” disabled_on=”off|off|off” admin_label=”Bio” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p>Yue is a member of the firm\u2019s Business Law group. Yue is a registered trademark agent and a Certified Information Privacy Professional in Canada (CIPP\/c). She has worked with a broad range of clients, including those in the life sciences, technology, food and beverage, fashion, real estate, health care and consumer products sectors in connection with intellectual property, privacy and data protection and management, and general commercial matters.<\/p>\n<p> <\/p>\n<p>With respect to intellectual property matters, Yue regularly advises both domestic and international clients on contractual considerations associated with the development, commercialization, licensing and transfer of intellectual property and technology assets. As a trademark agent, she advises clients on all aspects of trademark prosecution, protection and enforcement, including assisting clients in securing trademark protection domestically and internationally, advising on exploitation and infringement of trademarks, and collaborating with local counsel in foreign jurisdictions to secure and protect clients\u2019 rights abroad.<\/p>\n<p> <\/p>\n<p>As a Certified Information Privacy Professional, Yue assists clients with a wide range of privacy and data protection and management matters. This includes drafting privacy policies and procedures; assessing privacy implications of clients\u2019 business decisions; drafting and negotiating privacy specific provisions in complex commercial agreements; and advising on information management and governance practices.<\/p>\n<p> <\/p>\n<p>With respect to corporate and commercial matters, Yue advises clients on intellectual property, privacy and data protection issues arising out of commercial and M&A transactions, assists with intellectual property clearance and due diligence searches, and advises on, drafts and negotiate a wide range of commercial agreements involving intellectual property and technology assets.<\/p>\n<p> <\/p>\n<p>Yue is fluent in written and spoken Mandarin Chinese and has regularly delivered legal services in Chinese.<\/p>\n[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ disabled_on=”on|on|on” admin_label=”Row – speakers bio and heads” _builder_version=”4.16″ _module_preset=”default” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” admin_label=”Echithran Fernando headshot” module_id=”echithran-fernando” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-66341 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2023\/03\/Echithran-Fernando-Scotiabank-2-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Echithran Fernando name” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Echithran Fernando<\/strong><em><br \/>Senior Product Manager<br \/>Trade & Supply Chain Finance Products<br \/>Global Business Payments<br \/>Scotiabank<\/em><\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p>Pablo Tseng is an experienced intellectual property (IP) lawyer assisting companies at various stages of maturity in the acquisition, commercialization and enforcement of IP rights. With expertise in all aspects of patent and trademark prosecution and portfolio management, he assists clients in a range of industries, including the chemical, technology, energy, and food, beverage and agribusiness sectors.<\/p>\n<p> <\/p>\n<p>Working with clients on commercial and licensing agreements relating to IP and technological assets, Pablo translates complex legal issues into plain language and delivers legal solutions that advance business goals.<\/p>\n<p> <\/p>\n<p>As a trademark agent, Pablo provides counsel on issues related to trademark registrability, prepares and prosecutes trademark applications, and handles all aspects of trademark opposition proceedings and expungement proceedings.<\/p>\n<p> <\/p>\n<p>As a patent agent, Pablo drafts and prosecutes patent applications, and advises clients on patentability, validity, infringement and freedom-to-operate issues. His background in chemistry gives him valuable insight into a variety of industries, including cleantech and natural health products.<\/p>\n<p> <\/p>\n<p>Pablo is published in peer-reviewed scientific and legal literature, and his legal work has been referenced by the Parliament of Canada.<\/p>\n<p> <\/p>\n<p>He is recognized by numerous ranking authorities including Best Lawyers, Lexpert, Lexology, IAM Patent 1000, and WTR 1000.<\/p>\n[\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” admin_label=”Bin HE headshot” module_id=”bin-he” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-66118 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2023\/02\/Bin-He-Tims-China-headshot-square-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Bin He name” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Bin HE<\/strong><br \/><em>Chief Consumer Officer<br \/><\/em><em>Tim Hortons China<\/em><\/p>\n<p> <\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” disabled_on=”off|off|off” admin_label=”Bio” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p>Bin is Chief Consumer Officer of Tim Hortons China and has participated in bringing Tim Hortons to China from day one. Prior to joining Tims, Bin worked at New York private equity fund Cartesian Capital Group covering consumer and retail investment for Asia. She has more than 15 years of cross-border experience in private equity investment and multinational company management.<\/p>\n<p> <\/p>\n<p>Prior to joining Cartesian, Bin worked at Bacardi Asia Pacific where she was responsible for commercial planning, strategy planning and business development including acquisition of local brands in the region. Bin was previously with ChinaVest, a mid-market merchant bank in China where she worked on cross-border mergers & acquisitions advisory and private placement.<\/p>\n<p> <\/p>\n<p>Bin holds a dual-degree BM from Douglas College in Canada and Shanghai University of International Business and Economics as well as an MBA from Columbia Business School Columbia University. <\/p>\n[\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Sarah K headshot” module_id=”sarah-kutulakos” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-33531 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2017\/10\/Sarah-Kutulakos-Executive-Director-CCBC-150x150.png\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ccbc.com\/wp-content\/uploads\/2017\/10\/Sarah-Kutulakos-Executive-Director-CCBC-150x150.png 150w, https:\/\/ccbc.com\/wp-content\/uploads\/2017\/10\/Sarah-Kutulakos-Executive-Director-CCBC-300x300.png 300w, https:\/\/ccbc.com\/wp-content\/uploads\/2017\/10\/Sarah-Kutulakos-Executive-Director-CCBC-768x768.png 768w, https:\/\/ccbc.com\/wp-content\/uploads\/2017\/10\/Sarah-Kutulakos-Executive-Director-CCBC-1024x1024.png 1024w, https:\/\/ccbc.com\/wp-content\/uploads\/2017\/10\/Sarah-Kutulakos-Executive-Director-CCBC-1080x1080.png 1080w, https:\/\/ccbc.com\/wp-content\/uploads\/2017\/10\/Sarah-Kutulakos-Executive-Director-CCBC.png 1500w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Sarah K name” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Sarah Kutulakos<\/strong><br \/><i>Executive Director & COO<br \/>Canada China Business Council<\/i><\/p>\n<p> <\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n<p>Sarah joined the CCBC in 2007 and has since revitalized CCBC\u2019s role as Canada\u2019s premier bilateral trade and investment organization. Sarah has re-centered the Council\u2019s activities around providing business services, catalyzing business growth and activity, and advocating for stronger Sino-Canadian bilateral trade and investment. This has resulted in extensive public outreach activities, internal infrastructure improvements, the launch of new programs such as the Business Incubation Centre, and thriving member relations.<\/p>\n<p> <\/p>\n<p>Prior to joining CCBC, Sarah worked for 11 years in marketing, product development, and management with a major multinational corporation, where she had multiple assignments involving China. Sarah managed worldwide product businesses that marketed to China and used China-based sources of supply. She was also involved in several projects requiring cooperation with the Chinese government. Sarah has led both established and start-up businesses within the context of a global corporation and has broad emerging market business experience, and has been involved in the Greater China region since the late 1980\u2019s when she lived and worked in Taiwan. There, she was the first non-Chinese employee of a local high-tech start-up firm, where she gained a deep understanding of Chinese business practices.<\/p>\n<p> <\/p>\n<p>A fluent Mandarin speaker, Sarah\u2019s interest in China began at the University of Wisconsin, where she studied Chinese, marketing, and international business. She holds an MBA in finance and operations from the Simon School of Business at the University of Rochester. She frequently speaks on China issues, including marketing, trade, investment, and Canada-China relations.<\/p>\n[\/et_pb_toggle][et_pb_text disabled_on=”on|on|on” admin_label=”Don H headshot” module_id=”don-holdsworth” _builder_version=”4.19.5″ _module_preset=”default” disabled=”on” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-66149 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2023\/03\/Clearwater-Don-H-headshot-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text disabled_on=”on|on|on” admin_label=”Don H name” _builder_version=”4.20.0″ _module_preset=”default” disabled=”on” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Don Holdsworth<\/strong><br \/><em>VP, Global Marketing and Strategic Business Development<\/em><br \/><em>Clearwater Seafoods LP<\/em><\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” disabled_on=”on|on|on” admin_label=”Bio” _builder_version=”4.19.5″ _module_preset=”default” disabled=”on” global_colors_info=”{}”]\n<p>Don Holdsworth is the VP of Marketing and Strategic Business Development for Clearwater Seafoods, a Canadian based, global supplier of wild caught, sustainably harvested seafood. Don is responsible for working with all areas of the organization to develop and implement Clearwater\u2019s global marketing strategies, as well as evaluate M&A and partnership opportunities to drive growth, including working with Indigenous communities from Clearwater\u2019s ownership group.<\/p>\n<p> <\/p>\n<p>Don has been with Clearwater for over five years, and is a seasoned marketing executive with over 20 years of consumer packaged goods marketing experience, having held various marketing roles within the Kraft Heinz and Whitehall-Robins organizations. Don is a graduate of the School of Business at Queen\u2019s University in Kingston, Ontario.<\/p>\n[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ disabled_on=”on|on|on” admin_label=”Row – speakers bio and heads” _builder_version=”4.16″ _module_preset=”default” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Charles Lavoie headshot” module_id=”charles-lavoie” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-66058 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2023\/02\/Charles-Lavoie-Director-WPIC-square-150x150.jpeg\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Charles Lavoie name” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Charles Lavoie<br \/><\/strong><em>Vice President, Creative<br \/>WPIC Marketing + Technologies<\/em><\/p>\n<p> <\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p>At WPIC, Charles is responsible for developing and executing the vision of the WPIC Creative Labs, which provides world-class content, advertising, design, and brand strategy services for clients. Under his leadership, the team has grown from 10 individuals to more than 25.<\/p>\n<p> <\/p>\n<p>As an experienced brand and marketing strategist, Charles has been building and growing brands in China and the APAC region since 2012. Over the last decade, his leadership and cross-cultural communication abilities have helped him to become a trusted operator with the ability to organize and grow marketing teams effectively.<\/p>\n<p> <\/p>\n<p>Prior to joining WPIC, Charles was the Director of Strategy and Corporate Development at PBB Creative, where he helped to create one of China\u2019s leading design and branding agencies. He also co-founded Infina Vodka, a Beijing-based alcohol brand, and was responsible for the growth of the company from its conception to expansion into more than 10 cities in Greater China as well as the brand\u2019s expansion into Africa.<\/p>\n<p> <\/p>\n<p>Charles\u2019 career has seen him developing brands, building strategies and executing campaigns for organizations like Acura, Uber, Daimler, DiDi, Tencent, the World Bank, as well as the Quebec and Canadian Governments.<\/p>\n[\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Pablo Tseng headshot” module_id=”pablo-tseng” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-66105 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2023\/02\/Pablo-Tseng_McMillan-square-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Pablo name” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Pablo Tseng*<\/strong><br \/><em>Partner, Intellectual Property<br \/><\/em><em>McMillan LLP<\/em><\/p>\n<p> <\/p>\n<p style=\"text-align: center;\"><em>*Wayan Law Corporation<\/em><\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p>Pablo Tseng is an experienced intellectual property (IP) lawyer assisting companies at various stages of maturity in the acquisition, commercialization and enforcement of IP rights. With expertise in all aspects of patent and trademark prosecution and portfolio management, he assists clients in a range of industries, including the chemical, technology, energy, and food, beverage and agribusiness sectors.<\/p>\n<p> <\/p>\n<p>Working with clients on commercial and licensing agreements relating to IP and technological assets, Pablo translates complex legal issues into plain language and delivers legal solutions that advance business goals.<\/p>\n<p> <\/p>\n<p>As a trademark agent, Pablo provides counsel on issues related to trademark registrability, prepares and prosecutes trademark applications, and handles all aspects of trademark opposition proceedings and expungement proceedings.<\/p>\n<p> <\/p>\n<p>As a patent agent, Pablo drafts and prosecutes patent applications, and advises clients on patentability, validity, infringement and freedom-to-operate issues. His background in chemistry gives him valuable insight into a variety of industries, including cleantech and natural health products.<\/p>\n<p> <\/p>\n<p>Pablo is published in peer-reviewed scientific and legal literature, and his legal work has been referenced by the Parliament of Canada.<\/p>\n<p> <\/p>\n<p>He is recognized by numerous ranking authorities including Best Lawyers, Lexpert, Lexology, IAM Patent 1000, and WTR 1000.<\/p>\n[\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” admin_label=”Lory Wang headshot” module_id=”lory-wang” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-66602 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2023\/03\/Lory-Wang-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Lory Wang name” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Lory Wang<\/strong><em><br \/>CEO<br \/>Arctica Food Group Canada Inc.<br \/><\/em><\/p>\n<p> <\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p>Lory Wang is a foodie and second-generation entrepreneur. After her studies in finance and accounting, and several years auditing SMEs, she decided to take the plunge. With the awakening of the Chinese market for imported goods and her love of food, she co-founded Arctica Food Group Canada in 2012. The group\u2019s mission has always been to offer natural, healthy and delicious food, with a certain cachet, in which west meets east. Arctica Food became the pioneer and leading brand in Canadian wild sea cucumbers and established Quebec\u2019s sea cucumber industry. Since the Chinese middle class clientele is open-minded but exposed to too many options, Arctica Food focuses on food education to build product recognition and brand loyalty. With her team, Lory continues to develop new food products that are nutritious and customized to the eating behaviours of the Chinese consumer, such as honey, soybeans, cooking oil, health supplements, etc. As a board member of Groupe Export Agroalimentaire, she wants to promote Quebec\u2019s high-quality food products, sometimes even unknown locally, and encourage more people to export overseas and to build international relationships. Food brings us closer; let’s share it together!<\/p>\n[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ disabled_on=”on|on|on” admin_label=”Row – speakers bio and heads” _builder_version=”4.16″ _module_preset=”default” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” admin_label=”Allen Yang headshot” module_id=”allen-yang” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-66326 size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2023\/03\/Allen-Yang-Scotiabank-e1678312016741-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Allen Yang name” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Allen Yang<\/strong><em><br \/>Associate Director<br \/>Commercial Trade Finance Global Business Payments<br \/>Scotiabank<\/em><\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”]\n<p>Graduated from Wuhan University, China and MBA from Rotman School of Management, University of Toronto with over 22 years of Trade Finance banking experience in both China and Canada.<\/p>\n[\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Candice Yin headshot” module_id=”candice-yin” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-60722 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2022\/03\/Podcast-image-Viva-Naturals-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Candice Yin name” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Candice Yin<\/strong><br \/><em>Business Development Manager (China)<br \/>Viva Naturals<\/em><\/p>\n<p> <\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p>Candice Yin is the Business Development Manager (China) at Viva Naturals, a top provider of premium-quality vitamins, supplements, and wellness products on Amazon Canada and the US with many products ranking as #1 Bestsellers.<\/p>\n<p> <\/p>\n<p>Candice spearheaded Viva Naturals’ expansion into the Chinese market in April 2017, in past few years having achieved steady sales growth and established a strong presence on major e-commerce platforms such as Tmall, JD, and Douyin. The company achieved remarkable sales figures during 2022 Double 11 with sales doubling their performance.<\/p>\n<p> <\/p>\n<p>Currently, Candice and her team continue to expand their market presence in China and also actively explore adjacent Asian markets, to unlock new growth opportunities and ensure Viva Naturals remains at the forefront of the wellness products industry.<\/p>\n[\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Jeff Zhang headshot” module_id=”jeff-zhang” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-42458 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2019\/04\/Jeff-Zhang-photo--150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/ccbc.com\/wp-content\/uploads\/2019\/04\/Jeff-Zhang-photo--150x150.jpg 150w, https:\/\/ccbc.com\/wp-content\/uploads\/2019\/04\/Jeff-Zhang-photo--300x300.jpg 300w, https:\/\/ccbc.com\/wp-content\/uploads\/2019\/04\/Jeff-Zhang-photo-.jpg 500w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Jeff Z name” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Jeff Zhang<\/strong><br \/><em>Regional Director, Central Canada<br \/>Canada China Business Council<\/em><\/p>\n<p> <\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”]\n<p>Jeff has over 20 years of international experience in private, public and non-profit organizations in a variety of sectors including E-commerce, oil and gas, retail, commercial real estate, education and financial services. Prior to joining CCBC, Jeff worked in establishment and operation management at a Sino-Foreign joint venture company and in strategic partnership management at a Fortune 500 multinational company. He also led and assisted a number of Canadian companies and educational institutions into China where he was responsible for strategic partnerships and branding establishment.<\/p>\n<p> <\/p>\n<p>Jeff has an MBA in marketing and international business from Concordia University in Montreal and is fluent in Mandarin and English. He has also been a guest speaker at professional business associations in China and Canada.<\/p>\n[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ disabled_on=”on|on|on” admin_label=”Row – speakers bio and heads 2″ _builder_version=”4.16″ _module_preset=”default” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” admin_label=”Lotta Y headshot” module_id=”lotta-y” _builder_version=”4.18.1″ _module_preset=”default” global_colors_info=”{}”]\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-63074 aligncenter size-thumbnail\" src=\"https:\/\/ccbc.com\/wp-content\/uploads\/2022\/07\/Lotta-Ygartua-150x150-1-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n[\/et_pb_text][et_pb_text admin_label=”Lotta Y name” _builder_version=”4.18.1″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><strong>Lotta Ygartua<br \/><\/strong><em>Regional Director, Western Canada<br \/>Canada China Business Council<\/em><\/p>\n<p> <\/p>\n[\/et_pb_text][et_pb_toggle title=”Biography” admin_label=”Bio” _builder_version=”4.18.1″ _module_preset=”default” global_colors_info=”{}”]\n<p>As Regional Director of Western Canada, Lotta is responsible for building the CCBC membership base throughout the region by connecting Canadian and Chinese businesses, promoting Canada-China bilateral trade, organizing events and supporting the delivery of member services. Lotta has over 10 years of marketing experience in the technology, marketing research, communications and art sectors. Prior to joining the CCBC, she was Marketing Manager at the China-Britain Business Council based in the UK, promoting trade and business with China and organizing high-calibre events involving the Chinese Premier and the Prime Minister of Great Britain.<\/p>\n<p> <\/p>\n<p>Lotta spent several years living in China, where she studied and worked for a local company that developed products for the Chinese market. Lotta studied Mandarin at the University of Nanjing and Nanjing Normal University. She holds a BA in Chinese and BSc in Social and Economic Geography from Uppsala University, Sweden.<\/p>\n[\/et_pb_toggle][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ disabled_on=”on|on|on” _builder_version=”4.16″ custom_margin=”||0px|” custom_padding=”||0px|” disabled=”on” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Participation fee header” _builder_version=”4.16″ text_font=”|700|||||||” text_font_size=”30px” background_color=”#34536e” text_orientation=”center” background_layout=”dark” custom_padding=”2%||2%|” global_colors_info=”{}”]\n<p>PARTICIPATION FEE<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”on|on|on” _builder_version=”4.16″ _module_preset=”default” disabled=”on” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Text – Participation fee” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”]\n<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>Mission fee is $500 + tax, and is payable after acceptance to the delegation. This includes all Mission activities, as well as complimentary participation in CCBC\u2019s full member programming for the duration of the program. Delegates may wish to pay for professional videotaping of their pitch.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ disabled_on=”off|off|off” _builder_version=”4.16″ custom_margin=”||0px|” custom_padding=”||0px|” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Testimonials header” _builder_version=”4.17.6″ text_font=”|700|||||||” text_font_size=”30px” background_color=”#34536e” text_orientation=”center” background_layout=”dark” custom_padding=”2%||2%|” global_colors_info=”{}”]\n<p>FROM OUR PAST MISSION DELEGATES<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_slider arrows_custom_color=”#141011″ dot_nav_custom_color=”#141011″ admin_label=”Testimonials slider” _builder_version=”4.19.4″ _module_preset=”default” body_text_align=”center” body_text_color=”#141011″ body_font_size=”17px” background_color=”#EBEBEB” auto=”on” global_colors_info=”{}”][et_pb_slide admin_title=”Allison” _builder_version=”4.17.6″ _module_preset=”default” body_text_align=”center” body_font_size=”17px” background_color=”#EBEBEB” background_enable_color=”on” global_colors_info=”{}” sticky_transition=”on”]\n<p class=\"_04xlpA direction-ltr align-start para-style-body\"><strong><span class=\"JsGRdQ\">\u201cMy biggest takeaway was the connections that are leading me to my next best steps. Small businesses\u00a0<\/span><span class=\"JsGRdQ\">have to enter China in a very different way than larger companies. I am confident I have now found the best way to try that makes sense for my business in its current stage. I have successfully filed IP protection, know my next steps, and have so many new resources \u2013 especially the Trade Commissioners. I never knew this department existed and they have been a wonderful resource for me.\u201d<\/span><\/strong><\/p>\n<p> <\/p>\n<p class=\"_04xlpA direction-ltr align-start para-style-body\"><span class=\"JsGRdQ\">Alison Brett, CEO and Founder, Clasp Magic Inc.<\/span><\/p>\n[\/et_pb_slide][et_pb_slide admin_title=”Ryan” _builder_version=”4.17.6″ _module_preset=”default” body_font_size=”18px” body_quote_font_size=”17px” background_color=”#EBEBEB” background_enable_color=”on” global_colors_info=”{}” sticky_transition=”on”]\n<p><strong><span class=\"JsGRdQ\">\u201cWas a really good experience and would encourage others to join.\u201d<\/span><\/strong><\/p>\n<p> <\/p>\n<p>Ryan Knight, CEO, Detailing Knights Canada Inc.<\/p>\n[\/et_pb_slide][et_pb_slide admin_title=”Lory” _builder_version=”4.17.6″ _module_preset=”default” body_text_align=”center” body_font_size=”17px” background_color=”#EBEBEB” background_enable_color=”on” global_colors_info=”{}” sticky_transition=”on”]\n<p><strong><span class=\"JsGRdQ\">\u201c<\/span><span class=\"JsGRdQ\">My biggest takeaway: So many people with inspirational stories,\u00a0<\/span><span class=\"JsGRdQ\">[I got a] better understanding of what Trade Commissioners can do.\u201d<\/span><\/strong><\/p>\n<p> <\/p>\n<p>Lory Wang, CEO and Founder, Arctica Food Group Canada Inc.<\/p>\n[\/et_pb_slide][et_pb_slide admin_title=”Daniel” _builder_version=”4.19.4″ _module_preset=”default” body_text_align=”center” body_font_size=”17px” background_color=”#EBEBEB” background_enable_color=”on” global_colors_info=”{}” sticky_transition=”on”]\n<p class=\"_04xlpA direction-ltr align-start para-style-body\"><strong><span class=\"JsGRdQ\">\u201cBiggest takeaway: Learning all the small details and nuances in dealing with China but also networking was invaluable. It is difficult to pull such an important business opportunity virtually…Nonetheless the CCBC did a good job providing top presenters and presentations that zeroed in on relevant topics for the benefit of the mission delegates.\u201d<\/span><\/strong><\/p>\n<p> <\/p>\n<p class=\"_04xlpA direction-ltr align-start para-style-body\"><span class=\"JsGRdQ\">Daniel Kaye, President, PAN-X Corp.<\/span><em><br \/><\/em><\/p>\n[\/et_pb_slide][et_pb_slide admin_title=”Ray” _builder_version=”4.19.4″ _module_preset=”default” body_text_align=”center” body_font_size=”17px” background_color=”#EBEBEB” background_enable_color=”on” global_colors_info=”{}” sticky_transition=”on”]\n<p class=\"_04xlpA direction-ltr align-start para-style-body\"><strong><span class=\"JsGRdQ\">\u201cBiggest takeaway: New relationships and potential business interests.\u201d<\/span><\/strong><\/p>\n<p> <\/p>\n<p class=\"_04xlpA direction-ltr align-start para-style-body\"><span class=\"JsGRdQ\">Raymond Hatfield, Chair, Biscotasing Citizens Committee Inc.<\/span><em><br \/><\/em><\/p>\n[\/et_pb_slide][\/et_pb_slider][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ disabled_on=”on|on|on” admin_label=”Row – FAQ header” _builder_version=”4.16″ custom_margin=”||0px|” custom_padding=”||0px|” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Mission FAQs header” _builder_version=”4.17.6″ text_font=”|700|||||||” text_font_size=”30px” background_color=”#34536e” text_orientation=”center” background_layout=”dark” custom_padding=”2%||2%|” global_colors_info=”{}”]\n<p>MISSION FAQs<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”on|on|on” admin_label=”Row – FAQ text” _builder_version=”4.16″ _module_preset=”default” disabled=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Text – FAQs” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”]\n<p><strong>Who should apply to this Mission? <\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'>This program is designed for delegates who lead or represent a woman-led business in operation of one year or more with existing online sales in Canada + one international market. For the purposes of this program, a woman-led business is considered to be:<\/p>\n<p> <\/p>\n<ul>\n<li>A company whose founder or president\/CEO is a woman (regardless of the gender of the actual delegate); or<\/li>\n<li>A company who has a male in the above positions but has a woman responsible for China market development who would participate in the mission.<\/li>\n<\/ul>\n<p>This program is inclusive of those who self-identify as women.<\/p>\n<p> <\/p>\n<p>Delegates with no China experience are welcome, as are those who have worked with China but desire more training.<\/div>\n\t\t\t\t<\/div>\n<p> <\/p>\n<p><strong>What are the criteria for being accepted as a delegate?<\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'>This program is suitable for delegates who have had a business in operation of one year or more with existing online sales in Canada and one international market.<\/p>\n<p> <\/p>\n<p>Applications will be evaluated based on:<\/p>\n<p> <\/p>\n<ul>\n<li>Inclusivity: Priority will be given to delegates who self-identify as women. Any senior representative of a women-led business is welcome to apply.<\/li>\n<li>Business focus: This program is designed to serve companies with consumer products to sell to the China market.<\/li>\n<li>Online sales focus and\/or experience: Delegates and their organizations should have an interest in selling their product to Chinese consumers via e-commerce and digital platforms.<\/li>\n<li>Geographic diversity: We aim for a delegation that represents geographic diversity from across Canada.<\/li>\n<\/ul>\n<p>No China market experience is necessary to be accepted to this program.<\/div>\n\t\t\t\t<\/div>\n<p> <\/p>\n<p><strong>What if I have to miss a session?<\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'>While we expect delegates to attend all Workshop Sessions, it is an absolute must to be present (online) for the March 6 Mission Onboarding Session as well as the March 28-29 Mission dates. The CCBC team and specially invited expert speakers will be available to interact with the delegates during the sessions, and may have limited availability outside of scheduled session times. All workshops will be recorded, and the recordings will be distributed to delegates via email for those who weren\u2019t able to attend or would like to review what was covered.<\/div>\n\t\t\t\t<\/div>\n<p> <\/p>\n<p><strong>What should I expect to achieve in terms of Mission results?<\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'><ul>\n<li>Up-front training to build capacity for doing business with China and assess partnerships with Chinese investors, valuable relationship building with Canada-China business professionals, better understanding of the China market and business and investment opportunities, building of networks with Chinese entities and investors.<\/li>\n<li>An understanding of Chinese business culture and the Chinese market, familiarity with Chinese e-commerce platforms and digital marketing for the Chinese consumer market, and an understanding of funding and services available to advance your China-facing business and sales.<\/li>\n<li>Access to personalized support and guidance from CCBC, and the opportunity to tap into CCBC\u2019s network of 300+ member companies engaged in Canada-China business.<\/li>\n<li>A better understanding of and connection with the Trade Commissioner Service network in China and Trade Commissioners related to your sector.<\/li>\n<li>Targeted meetings (2 per delegate) arranged by CCBC to help delegates achieve their China market goals.<\/li>\n<li>As a part of the Mission program, delegates will create a China market introduction video with Chinese subtitles that can be used for introductions to potential Chinese business contacts.<\/div>\n\t\t\t\t<\/div><\/li>\n<\/ul>\n<p> <\/p>\n<p><strong>Why should I register for this Mission?<\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'>China is the world\u2019s second largest economy, the world\u2019s largest exporting nation, and is Canada\u2019s second largest trading partner. It has a large, growing middle class with an increasing demand for high quality and innovative consumer products.<\/p>\n<p> <\/p>\n<p>E-commerce and digital platforms offer Canadian companies with direct and convenient access to the Chinese consumer market with minimal investment in expanding their business to China. Especially as COVID has slowed international business development, the virtual Mission format helps delegates acquire China market intelligence and exposure, and build relationships at a time when travel between Canada and China is not happening as frequently.<\/p>\n<p> <\/p>\n<p>This Mission is designed to introduce Canadian businesses to the process, opportunities, and risks to manage when it comes to selling your product to the China market via e-commerce and digital channels. Our program offers one-of-a-kind hands-on China-ready training and dedicated support to build business connections and assess the viability of the China market for your products.<\/div>\n\t\t\t\t<\/div>\n<p> <\/p>\n<p><strong>Do I need to be a CCBC member?<\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'>The Mission is open to members and non-members. We recommend <a href=\"https:\/\/ccbc.com\/membership\/\" target=\"_blank\" rel=\"noopener\">membership<\/a> to ensure post-Mission progress on your China strategy. Please contact your regional Chapter Director with any questions you may have.<\/div>\n\t\t\t\t<\/div>\n<p> <\/p>\n<p><strong>What is the time commitment?<\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'>This virtual Mission\u2019s time commitment is far smaller than for a physical mission. Your time will be required in two\/two-and-a-half-hour increments, at fixed times, between March 6 and 29, 2023. You will also need to make time to create your pitch and pitch video, and to attend personalized online meetings that CCBC arranges for you.<\/div>\n\t\t\t\t<\/div>\n<p> <\/p>\n<p><strong>Do I need to have any China experience?<\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'>No you do not. We welcome applicants who have an interest in selling their products or services to the China market. Preference will be given to businesses that are already actively involved in exporting. The mission will provide support focused support to delegates interested in marketing and selling their products and services via e-commerce channels.<\/div>\n\t\t\t\t<\/div>\n<p> <\/p>\n<p><strong>You say I need a video \u2013 what are you looking for?<\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'>Each delegate will be charged with recording a short video to capture the essence of who they are and what they are looking for from the mission (3 minutes max). We will work with you on how to ensure the video is aligned with your goals, and we will provide support to add Chinese subtitles. Videos will be used in an online pitch presentation to introduce the delegates to China business contacts, consular staff, trade commissioners, and the greater China business community. Pitch videos will also be available for participants who visit your virtual booth on the mission platform, along will additional information about your products and services and how to contact you. We advise you plan to be active on the event platform for up to one month following the Mission Launch.<\/div>\n\t\t\t\t<\/div>\n<p> <\/p>\n<p><strong>What is the participation fee?<\/strong><\/p>\n<div class='et-learn-more clearfix'>\n\t\t\t\t\t<h3 class='heading-more'>Answer<span class='et_learnmore_arrow'><span><\/span><\/span><\/h3>\n\t\t\t\t\t<div class='learn-more-content'>Mission fee is $500 + tax, and is payable after acceptance to the delegation. This includes all Mission activities, as well as complimentary participation in CCBC\u2019s full member programming for the duration of the program. Delegates may wish to pay for professional videotaping of their pitch.<\/div>\n\t\t\t\t<\/div>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”off|off|off” _builder_version=”4.16″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” border_color_all=”#e3002b” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_divider show_divider=”off” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text admin_label=”CCBC thanks CanExport Text” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]\n<p style=\"text-align: center;\"><em>CCBC thanks CanExport Associations for partial funding support for this program.<\/em><\/p>\n<p> <\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>CCBC 2023 Women in Business China MissionRe-engaging Your China ConnectionsOctober 2023Re-engaging Your China ConnectionsThe CCBC Women in Business China Mission is designed to serve the interests of Canadian women business […]<\/p>\n","protected":false},"author":1687,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-68459","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/pages\/68459"}],"collection":[{"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/users\/1687"}],"replies":[{"embeddable":true,"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/comments?post=68459"}],"version-history":[{"count":26,"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/pages\/68459\/revisions"}],"predecessor-version":[{"id":70082,"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/pages\/68459\/revisions\/70082"}],"wp:attachment":[{"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/media?parent=68459"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/categories?post=68459"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ccbc.com\/wp-json\/wp\/v2\/tags?post=68459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}