<\/p>\n
On April 16, 2025, CCBC held an event in North York focused on navigating Canada-China trade. Mr. LIU Linlin<\/strong>, Consul (Counsellor, Economic and Commercial), Chinese Consulate General in Toronto, gave a presentation on the China-Canada economic and trade relationship. He outlined China\u2019s economic resilience, its response to global trade tensions, and emphasized the strong complementarity between the Chinese and Canadian economies, particularly the opportunity for Canadian SMEs to grow independently in the China market. Stephanie Kou<\/strong>, Partner and Director of Business Development, Monet Marketing Inc., shared insights on cross-cultural branding and introduced the leading Chinese social commerce platform Rednote. Drawing from real-world case studies, including T&T Supermarket, Haidilao, and Snow Beer, she illustrated how brands can connect with Chinese consumers by going beyond surface-level cultural symbols to tap into core values and authentic experiences. Joyce Jiang<\/strong>, CEO, ApexLogistics Canada, highlighted shifting trade routes and supply chain challenges. She explained how Canadian companies can reduce costs, manage risk, and enhance visibility by using bonded warehouses, duty deferral programs, and in-house customs services. Tim Walter<\/strong>, President and CEO, Walter\u2019s Shoe Care Inc., shared his company\u2019s 132-year legacy and successful business relationships in China, underscoring the value of long-term partnerships, trust, and product innovation. Andrew Yui<\/strong>, Director, Canada, Hong Kong Trade Development Council, presented Hong Kong\u2019s role as a gateway to Asia and China, highlighting the region\u2019s advantages under China\u2019s national development strategy and Greater Bay Area integration.<\/p>\n <\/p>\n Opening and closing remarks were delivered by Alex Liu<\/strong>, Executive Vice President, OTT Financial Group, and Jeff Zhang<\/strong>, Regional Director, Central Canada, CCBC, respectively, who emphasized the importance of cross-border collaboration and the growing potential for bilateral trade and investment.<\/p>\n <\/p>\n <\/p>\n Tickets: <\/strong>CCBC Members: Free; Non-Members: $100 + HST<\/p>\n <\/p>\n Address: <\/strong>OTT Financial Group, 1123 Leslie Street, North York, Ontario, M3C 2K5<\/p>\n <\/p>\n About the Speakers:<\/strong> <\/p>\n LIU Linlin<\/strong> <\/p>\n Mr. LIU Linlin has had a distinguished career spanning over three decades in international trade, economic cooperation, and commercial diplomacy.<\/p>\n <\/p>\n Since August 2022, Mr. Liu has served as Consul (Counsellor, Economic and Commercial) at the Chinese Consulate General in Toronto. Prior to this, from April 2017 to August 2022, he held the position of Economic and Commercial Counselor at the Chinese Embassy in Papua New Guinea. From October 2008 to April 2017, he served in various capacities at China\u2019s Ministry of Commerce (MOFCOM), and Economic and Commercial Counselor at the Chinese Embassy in New Zealand from October 2005 to October 2008.<\/p>\n <\/p>\n Mr. Liu’s extensive career also includes previous role at MOFCOM (2001-2005), the Ministry of Foreign Trade and Economic Cooperation (1996-2000), and the Economic and Commercial Office of the Chinese Embassy in New Zealand, where he served as Attach\u00e9 and Third Secretary from 1992 to 1996. He began his career in 1988 at the Personnel Bureau of the Ministry of Foreign Trade and Economic Cooperation.<\/p>\n <\/p>\n Mr. Liu holds a Master of Business Economics and Finance from Curtin University of Technology, Australia (2002), a Graduate Diploma in International Economics from the University of Adelaide, Australia (1998), and a Bachelor of Economics from the Shanghai Institute of Foreign Trade (1988), where he majored in Foreign Trade English.<\/p>\n <\/p>\n <\/p>\n Andrew Yui<\/strong> <\/p>\n Andrew Yui was appointed Director, Canada, of the Hong Kong Trade Development Council (HKTDC) in July 1993. HKTDC is Hong Kong\u2019s statutory body responsible for the promotion of international trade (imports and exports) in merchandise, services and technologies, via the Hong Kong platform. The Council works through a network of 51 offices worldwide. The HKTDC Branch Office in Canada, based in Toronto, is established to encourage and assist Canadian companies to diversify their business to Asia through Hong Kong. To facilitate the efforts of Canadian companies to ‘think Asia, think Hong Kong,’ HKTDC Toronto Office has joined forces with like-minded multiplier partners like HKCBA, HKETO (Toronto), IHK (Canada), CCBC, and many others in organizing sector-specific Canadian missions to Hong Kong international trade fairs and conferences.<\/p>\n <\/p>\n <\/p>\n Joyce Jiang <\/p>\n Joyce Jiang is an experienced entrepreneur in the field of international logistics and supply chain management. As the founder of ApexLogistics Canada, she built the company from the ground up after immigrating to Canada. In just 10 years, she transformed APEX into a leading player in the national logistics sector, has played a key role in elevating industry standards and facilitating seamless trade between Canada and global markets.<\/p>\n <\/p>\n Guided by the philosophy of \u00ab\u00a0Optimizing Logistics, Connecting the World,\u00a0\u00bb Ms. Jiang has consistently broken barriers across languages, industries, and borders. Her relentless drive for innovation and excellence has earned her recognition as an industry trailblazer.<\/p>\n <\/p>\n Prior to founding ApexLogistics Canada, Ms. Jiang held senior management positions in international five-star hospitality, DHL China, and Shanghai Media Group. Her extensive experience in international management and cross-cultural service has equipped her with a unique strategic vision for global business operations.<\/p>\n <\/p>\n In 2024, Ms. Jiang was honoured with the Business Excellence Award \u2013 Resilience at the Canada China Business Council (CCBC) 46th Annual General Meeting, recognizing her outstanding contributions and unwavering commitment to the industry.<\/p>\n <\/p>\n <\/p>\n Stephanie Kou<\/strong> <\/p>\n Stephanie Kou is the Partner & Business Development Director at Agency Monet Marketing, an officially authorized cross-border agency for RedNote (Xiaohongshu\/\u5c0f\u7ea2\u4e66) in North America and a certified TikTok agency.<\/p>\n <\/p>\n Monet Marketing is a full-service marketing agency with 11 years of experience in the North American market. Headquartered in Toronto, Ontario, Canada, the company also has offices in Los Angeles, USA, and Vancouver, Canada. With extensive expertise, Monet Marketing specializes in developing and executing marketing strategies for Chinese companies expanding into the North American market. Additionally, the company is dedicated to serving as a bridge for Asian brands entering the North American market, as well as a key partner for major global brands looking to engage with North America\u2019s Asian communities and local markets.<\/p>\n <\/p>\n Notable clients include Holt Renfrew Canada, Audi Canada, Vaughan Mills, Royal Bank of Canada, Lark (\u98de\u4e66), Snowbeer (\u96ea\u82b1\u5564\u9152), Laifen (\u83b1\u82ac\u5439\u98ce\u673a), and other leading North American and international brands.<\/p>\n <\/p>\n <\/p>\n Tim Walter<\/strong> <\/p>\n Tim Walter is President, Chief Executive Officer and sole owner of E. F. Walter Group of Companies, including three family holdings and a majority ownership of Walter\u2019s ShoeCare Inc. which descends directly from E. F. Walter Ltee., his family\u2019s company, which was founded in 1893 by his great-grandfather at Montreal, Quebec.<\/p>\n <\/p>\n Involved in the companies since April 1990, he became a member of the executive team in 1994 and has served as President and CEO since 2001. His primary focus and responsibilities through 2010 include business assessment, strategic planning, restructuring, consolidation, organization and business development of this now fourth-generation business\u2014positioning it to pursue quantum growth.<\/p>\n <\/p>\n Since 2010, he has led the divestiture of non-core business assets; the acquisition, development, and subsequent sale of his ThermaGreen Environmental business in 2018; and ongoing investment to grow Walter\u2019s ShoeCare.<\/p>\n \n Having successfully navigated COVID-19 with an exceptional team, Walter\u2019s ShoeCare is focused on strategic growth through the international expansion of operations and distribution.<\/p>\n \n In 2004, he was selected from candidates across Canada by KPMG and the Richard Ivey School of Business \u2013 University of Western Ontario to join an elite group of entrepreneurs. The Quantum Shift Institute for Entrepreneurship provides continual business training, leadership development, and a solid networking infrastructure to support the effective development of his business.<\/p>\n \n He is happily married for over 28 years and has two children, both of whom have completed university degrees and are independently developing their careers. He enjoys outdoor adventure sports, travel, music, and time with his family.<\/p>\n <\/p>\n <\/p>\n Alex Liu<\/strong> <\/p>\n Alex Liu joined OTT in 2014, where he has assisted the founder in managing various business lines in Canada, the United States and Hong Kong, particularly the fintech business group, which provides payment processing, global settlement and credit card issuance services. Previously, Mr. Liu held various senior positions at Shenyin Wanguo Securities, one of the largest full-service investment dealers in China, where he worked for 20 years.<\/p>\n <\/p>\n <\/p>\n Jeff Zhang<\/strong> <\/p>\n Jeff Zhang has over 20 years of international experience in private, public and non-profit organizations in a variety of sectors including E-commerce, oil and gas, retail, commercial real estate, education and financial services. Prior to joining CCBC, Mr. Zhang worked in establishment and operation management at a Sino-Foreign joint venture company and in strategic partnership management at a Fortune 500 multinational company. He also led and assisted a number of Canadian companies and educational institutions into China where he was responsible for strategic partnerships and branding establishment.<\/p>\n <\/p>\n Mr. Zhang has an MBA in marketing and international business from Concordia University in Montreal and is fluent in Mandarin and English. He has also been a guest speaker at professional business associations in China and Canada.<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.16″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_gallery gallery_ids=\u00a0\u00bb79885,79879,79882,79897,79888,79891,79894,79903,79906,79909,79912,79900″ posts_number=\u00a0\u00bb17″ show_title_and_caption=\u00a0\u00bboff\u00a0\u00bb show_pagination=\u00a0\u00bboff\u00a0\u00bb zoom_icon_color=\u00a0\u00bb#e3002b\u00a0\u00bb disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ pagination_font_size_tablet=\u00a0\u00bb51″ pagination_line_height_tablet=\u00a0\u00bb2″ locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":" Growing geopolitical tensions and recent U.S. tariff threats are causing Canadian businesses to re-evaluate their trade strategies. While the convenience of U.S. market access has led to longstanding overreliance, China\u2014Canada\u2019s […]<\/p>\n","protected":false},"author":1687,"featured_media":79885,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[176],"tags":[],"class_list":["post-79865","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ccbc-past-events"],"acf":[],"_links":{"self":[{"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/posts\/79865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/users\/1687"}],"replies":[{"embeddable":true,"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/comments?post=79865"}],"version-history":[{"count":10,"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/posts\/79865\/revisions"}],"predecessor-version":[{"id":80496,"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/posts\/79865\/revisions\/80496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/media\/79885"}],"wp:attachment":[{"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/media?parent=79865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/categories?post=79865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ccbc.com\/fr\/wp-json\/wp\/v2\/tags?post=79865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/ccbc.com\/wp-content\/uploads\/2025\/03\/April-16-2025-CCBC-Ontario-Chapter-event-sponsors-Mar25.jpg\")
<\/p>\n![\"\"](\"https:\/\/ccbc.com\/wp-content\/uploads\/2025\/03\/Liu-Linlin-Mar-2025.jpg\")
<\/p>\n
Consul (Counsellor, Economic and Commercial)
Chinese Consulate General in Toronto
<\/em><\/p>\n![\"\"](\"https:\/\/ccbc.com\/wp-content\/uploads\/2025\/03\/Photo-AndrewYui-square-150x150.jpg\")
<\/p>\n
Director, Canada
<\/em>Hong Kong Trade Development Council (HKTDC)<\/em><\/p>\n![\"\"](\"https:\/\/ccbc.com\/wp-content\/uploads\/2025\/03\/Joyce-Jiang-square.jpg\")
<\/p>\n
<\/strong>CEO<\/em>
ApexLogistics Canada<\/em><\/p>\n![\"\"](\"https:\/\/ccbc.com\/wp-content\/uploads\/2025\/03\/Stephanie-Kou-Monet-Marketing-square.jpg\")
<\/p>\n
Partner and Director, Business Development<\/em>
Monet Marketing Inc.<\/em><\/p>\n![\"\"](\"https:\/\/ccbc.com\/wp-content\/uploads\/2025\/03\/Tim-Walter-2025.jpg\")
<\/p>\n
President and CEO<\/em>
Walter\u2019s ShoeCare Inc.<\/em><\/p>\n![\"\"](\"https:\/\/ccbc.com\/wp-content\/uploads\/2025\/03\/OTT-Alex-Liu-Profile-2-sm.jpg\")
<\/p>\n
Executive Vice President<\/em>
OTT Financial Group<\/em><\/p>\n![\"\"](\"https:\/\/ccbc.com\/wp-content\/uploads\/2019\/04\/Jeff-Zhang-photo--150x150.jpg\")
<\/p>\n
Regional Director, Central Canada<\/em>
Canada China Business Council<\/em><\/p>\n